Foundations of Market Focus & Positioning
- Reframe the importance of specialization; understand its role in long-term success.
- Assess current positioning; identify gaps in focus and differentiation.
- Define what strong positioning looks like; establish the foundation for specialization.
Participants will leave with a clear understanding of why market focus matters, greater awareness of their current positioning gaps, and a strong foundation for developing specialization.
Each session runs live from 12–2 PM ET. Protected recordings will be available afterward inside our secure learning platform.